General Purpose Prepaid

Conference day one: Tuesday 16 June

General purpose prepaid
Attend the uniquely interactive general purpose prepaid breakout and learn the ways to engage consumers and increase prepaid adoption. Listen to the secrets behind online marketing that yield sales and find out which value added services will make your product stand out. A cross examination of charges and fees will help you to understand how your business model compares to your competitors, whilst our brand beauty pageant will hand you a definitive insight into the brand initiatives that really work.

11.30     Chairman’s introductory remarks
                Ken Howes, Director, Edgar, Dunn & Co.

11.40     Panel discussion: Identifying key drivers for consumer education, engagement & prepaid
               adoption
               Ken Howes, Director, Edgar, Dunn & Co.
               Paul Bartholomew Keen, Business Leader, Product Management, Prepaid Europe,
               MasterCard Worldwide
               Greg Sheppard, Senior Manager, Visa Europe
               Steve Willey, Head of Cards and Payments, Moneysupermarket.com
               Mark Beresford, Engagement Manager, Edgar Dunn & Co.
               Russell Atkinson, Managing Director, credEcard
               Nick Drew, Executive Director e-money Operations, ClickandBuy

12.20     Why some prepaid cards get 10 times as many clicks than others: secrets of online
                marketing success
                Myles Davidson, Managing Director, Which Prepaid Card?

12.40     Case study: Charity champions - value added service that consumers actually want
                Simon Stimpson, CEO, Charity Champions

13.10     Presentation to be announced

14.30     The evolution of the prepaid card for mass markets in Italy
                Andrea Gnetti, Head of Mass Market Customers, Unicredit

14.50     The X-mas Clubcard: using prepaid as a savings gateway
                Iain Gilbert, Senior Product Manager, Post Office

15.10     The great debate on charges, fees and card profit margins
                David Parker, Senior Consultant, Pepper Corporation Consulting
                Ken Howes, Director, Edgar, Dunn & Co.
                Rich Wagner, CEO, Advanced Payment Solutions

16.20     The prepaid brand beauty pageant
               Join Philippe Dufour, Colin Loubser and their high profile brand partners for an interactive
               discussion and Q&A session focussing on the brand partnerships that really work
               Philippe Dufour, CEO, PrePay Solutions
               Neil Chapman, Prepaid Manager, Virgin Money
               Colin Loubser, CMO, Tuxedo and brand partner, The Sun

17.00     Finding payment alternatives to assist the financially excluded
                Paul Swinton, Managing Director, Payment Card Solutions
                David Mond, CEO, ClearDebt

The following sessions will be running concurrently with the General Purpose Prepaid break out:

11:30 - 13:30

Gift cards - How to make a success of your gift card programme

Virtual prepaid

1-2-1 discussions - Regional round tables - Developments in the USA and the UK

Lunch and Networking

14:30 - 16:00

Gift cards - Interactive exercise

mWallets - Mobile payments and money transfer

1-2-1 discussions - Regional round tables - Western Europe

Coffee and Networking

16:20 - 17:30

Gift cards - Gift cards in the new global economy

mWallets - Mobile Payments and money transfer

1-2-1 discussions - Regional round tables - Eastern Europe, Middle East and rest of world

17:30     End of Day 1 and gala drinks reception