General Purpose Prepaid
General Purpose Prepaid Stream - Conference Day One: Tuesday 15 June
What are the latest consumer spending patterns? How can you secure funding for your prepaid programme? How can banks make the right investments in prepaid? These are some of the core issues that will be answered at the General Purpose Prepaid breakout. Find out about the lucrative prepaid opportunities in the billion dollar Indian prepaid market and how the Russian and Italian players have found ways to make prepaid appeal to the mass market. This is a unique opportunity to benchmark your own prepaid programme and transfer best practices from international leaders, who are making money from prepaid.
11.30 Chairperson’s introductory remarks
Ken Howes, former Director, Edgar Dunn & Co.
11.40 How banks are moving prepaid into the mainstream
- The Indian prepaid market is a flourishing multi billion dollar industry. Hear how ICICI Bank have successfully introduced a range of prepaid products including travel cards, payroll cards, general purpose cards and gift cards to cater for a variety of customer segments.
Mohan Jayaraman, Head of Cards, ICICI Bank
12.00 Life without credit – prepaid in Russia
- Yandex Money is the Russian equivalent to PayPal. Gain a unique understanding into e-money and how to adapt virtual services to close the gap in the current retail payment infrastructure.
Jane Zavalashina, CEO, Yandex Money
12.20 Expert led roundtable discussions: how to help the banks make the right investments in prepaid - which products and niches to target
- Jim Wadsworth, Head of Prepaid, BarclayCard
- Euan Ballantyne, Head of Commercial Cards, Tesco Bank
- Neil Chapman, Prepaid Product Manager, Virgin Money
- Colin Greaves, Operations Director, Newcastle Building Society
- Mike Smith, Director, Raphaels Bank
- Mohan Jayaraman, Head of Cards, ICICI Bank
- Michael Birchall, Payment Product Manager, Post Office
13:30 Lunch and networking
14.30 Migrants and their money in London
- Migrant workers are a growing presence in advanced economies such as the UK. Prepaid cards represent a potential mechanism for facilitating this access. This presentation explores migrants’ diverse financial practises and preferences and their specific usage of prepaid cards. It draws upon 354 questionnaires; 91 in-depth interviews and 3 focus groups held with migrant men and women drawn from a diverse range of new migrant communities from Africa, Latin America and Eastern Europe.
Kavita Datta, Senior Lecturer in Geography, Queen Mary, University of London
14.50 PayFair, the new European Scheme: Un-locking the value of Pre-Paid
Pierre Orban, Chief Marketing Officer, PayFair
15.10 How to improve scalability in the UK prepaid market
Marilyn Bochicchio, CEO, Paybefore
15.30 Coffee and networking
16.00 Case study: the Escape Card – prepaid for money top up and transfers
- The Escape Card launched in January 09 and has experienced tremendous growth. Find out how Phones 4u overcame the challenges with their sales and training teams, utilised their unique distribution chain and successfully marketed the benefits of their product.
Paul Smith, Managing Director EZ Pay Ltd, part of the Phones 4u group
16.20 How to secure investment for your prepaid programme
Chris Reddish, Chairman, Prepaid International Forum
16.40 Panel discussion: How to engage consumers and increase prepaid adoption through innovative branding and competitive charges and fees
- Michael Birchall, Payment Product Manager, Post Office
- Ken Howes, former Director, Edgar Dunn & Co.
- James Day, Head of O2 Money Marketing, O2
- Paul Smith, Managing Director EZ Pay Ltd, part of the Phones 4u group
17.30 End of day one and gala drinks reception
Running concurrently to this general purpose prepaid stream, there are also streams on:
- Retail
- Public Services
You may also want to view the agenda for:
- Pre conference workshops
Day One:
- Plenary sessions
Day Two:
- Retail
- Innovation in Mobile Payments
- Prepaid in Gaming
- Innovation in Contactless Payments
- Virtual Prepaid
- Corporate Prepaid
- Regulation


























