Pre Conference workshop

Monday ,14 September 2009

14.00 - 17.00    Introduction to prepaid

If you or your organisation are new to the world of prepaid cards and want to learn how prepaid works from the grass roots, then this is the perfect session. The workshop will consider the fundamental components to a prepaid business; the potential revenue streams, the role of each stakeholder in the value chain - who does what, and who you need to partner with in order to successfully launch your own prepaid programme.

• What is prepaid and how does it work?
• What can prepaid be used for in my sector?
• Who should I contract with? BIN sponsors, programme managers, processors...who does what?
• Who owns and serves the customer?
• How much will it cost? What are the income streams?
• Marketing point of sale and branding: Which marketing strategies work to get customers to sign up to your product?
  David Parker, CEO, Polymath Consulting

To view the programme for Day 1 of the conference, please click here.

To view the programme for Day 2 of the conference, please click here.

To view the programme for the Post Conference Workshop, please click here.